Saturday, March 15, 2008

bra innovations

Heart Monitors:

Sci/Fi or the future of health monitoring? This article reminds me of recent science fiction (Vernor Vinge for one) promoting access to a universal internet through wearable computing devices:
Minimizers, maximizers, backless, strapless-- the bra has often been less about function than about redesigning women's bodies and fetishizing the female breast. We've got Wonder Bras, Cross Your Heart bras, training bras--all promising to mold, lift, squeeze, and reshape us into Barbie-like "perfection." As if. But what about a bra that may save your life?

Kursty Groves thinks it's about time. And this British engineer has designed a bra that's less about form and more about function, specifically keeping women safe.

Her Techno Bra is loaded with electric circuits that monitor the heartbeat. The circuits set off an alarm if the heart rate leaps suddenly, indicating panic. Unless you squeeze two buttons in the front clasp, the bra signals a central computer that uses a global positioning system to determine your location and dispatches help. The Techno Bra started as Groves's final project for a master's degree in industrial design engineering but has piqued the interest of Proactive, a company helping to develop the technology. According to Groves, in the not so distant future the Techno Bra may be lining store shelves as the latest in personal security.

--Nicole Saunders in Ms Magazine

The Invisible Bra:

Found a post by Asian Sweetheart about the Invisible Bra. Instructions for applying this strapless bra--two adhesive flesh-colored cups with a front clasp for cleavage enhancement are included.

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